|
Jump-start your conference experience by attending these interactive and practical workshops. These information-packed sessions are a great opportunity to network with fellow attendees while taking a hands-on, common-sense approach to mastering social media for recruiting strategies that will enhance your understanding of the informative, case study presentations throughout the entire conference.
Choose A or B or BOTH for Maximum Value & Learning
8:30 a.m. - 11:30 a.m.
MORNING PRE-CONFERENCE WORKSHOP A
Registration and continental breakfast will begin at 8:00 a.m.
for the morning workshop attendees.
Social Media 101: How To Successfully Leverage New Social Media Tools In Your Government Organization To Find And Recruit New Talent
In this in-depth workshop, you will learn about emerging new communication strategies using social media and explore ways to use them to grow a network and attract candidates for positions in your agency. You will gain a tactical overview of the latest tools, hear a variety of relevant case studies, and explore and discuss ways these methods can be implemented within your agency.
Specifically, we will discuss how your agency or organization can:
- Utilize Facebook, Twitter, YouTube and other social media services
- Use blogs and wikis to better communicate and share information
- Empower existing networks to spread your message within
their own sphere of contacts
WORKSHOP LEADER: Mike Panetta is a principal at Panetta Communications, a public affairs and political strategy firm in Washington that specializes in utilizing new and emerging media to help client achieve their policy and advocacy objectives. He is also the elected U.S. "Shadow" Representative for the District of Columbia, and is a leading voice in the campaign for congressional representation for the citizens of Washington, DC.
Testimonials From Past Mike Panetta Sessions:
"This session was a good scene-setter for the rest of the conference."
"Many valuable ideas resulted for me to take back to the office."
|
