It was 18 years ago that we first started building our own brand identity. At the time, many companies were conducting large-scale process redesign and reengineering programs. Reportedly, close to 50% of those programs were failing, and 80% of the credit was given to reasons related to company culture clashes. Our thinking? What could we
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Written by Sharon Florentine, Senior Writer, CIO.com While communicating with customers, vendors and end-users is certainly key to business success, your internal communication strategy is just as critical. Here’s how to boost your signal. Communicating effectively with customers, vendors, end-users, potential hires and job-seeking candidates is critical to your continued success. But don’t overlook your
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This is written by Jennifer Zanfordino from Monaco Lange. At the start of 2016 one of our clients re-launched their wellness program. They had spent the previous months exhaustively searching for the right backend vendor to support their goals, and were determined to exceed the mediocre participation they had in the previous wellness program.
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Written by Chuck Gose in ICology. Employee advocacy is a popular topic in internal communication circles. And rightfully so. It makes a lot of business and marketing sense for companies to encourage employees to use their own social networks to share company news and information. All kinds of data point to the notion that we’re
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Written by Mike Lepis, Co-Founder and Creative Director of Vignette Have you ever attended a memorable corporate event? Something where they just ‘got everything right’? Where experience, content, culture, and community all come together. The venue was great, the location was inspirational, speakers were focused and passionate, your guest speaker not only entertained but blew
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Is our strange fascination for mobile games and augmented reality something we are authentically pursuing as disciplined consumers — or are we actually being consumed? We like to think we’re disciplined consumers but if we don’t find time to unplug and look around, we may wake up and realize we’ve become victims of an extremely addictive and
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Earlier this year we surveyed internal communications professionals working in the healthcare industry. Almost 60% responded that lack of staff for new initiatives is one of the biggest challenges they face. This lack of resources is underpinned by a larger problem facing internal communicators in all industries. Newsweaver recently published the interim results of a
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Written by Stacy Wilson, President of Eloquor Consulting, Inc. I first started hearing communicators talk about “a culture of communication” more than 10 years ago. I had one client in particular who was really interested in the concept and could articulate the potential effectively. We understand the connection between good communication and the bottom line. We know that
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Written by Molly Kittle, Vice President, Strategic Services, Bunchball The 5 Key Intrinsic Motivators of Employee Engagement from Bunchball Every manager craves a highly committed, motivated workforce. When workers are engaged, business performance is better, customer satisfaction scores rise and ultimately, revenues increase. But keeping employees engaged isn’t easy – particularly in today’s distracted and
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Written by Preston Lewis, Founder & CEO, Intactic.com Last week I was the Chair of the ALI Strategic Internal Communications and Employee Engagement Conference in Chicago and I shared my perspective on the relationship between employee experience and employee engagement. It resonated with the audience, so I thought it would be helpful to elaborate further.
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