This conference is a must-attend event for all those who are serious about using social media to engage employees and citizens by using the latest Web 2.0 technologies and social networks to drive communication results. You will benefit from:

1. 20 innovative speakers at your disposal to share their strategies and experiences in social media fundamentals that are already proven to work
   
2. Over 25 hours of intense, interactive learning - we guarantee you will recoup your money spent by implementing just a few of the strategies shared during the conference
   
3. The opportunity to customize your learning by participating in unique and interactive workshop sessions that will enable you to practice and apply your skills in peer groups -- you will walk away with strategies and tactics that you can begin to implement in your own organization  - go to www.aliconferences.com for more details
   
4. An abundance of networking opportunities – you will make many new contacts so be sure to bring plenty of business cards to exchange with your fellow attendees
   
5. A comprehensive overview of social media strategies and processes from leading practitioners like the U.S. Army Public Affairs, Salt Lake County Youth Services, Utah, City of Las Vegas, Nevada and many more
   
6. Acquiring new knowledge to lead your organization through the imperative, yet sometimes extremely difficult, responsibility of ensuring that the right information gets to the right people, efficiently and effectively
   
7. A complimentary packet of research materials that will serve as a helpful resource long after you have attended this conference
8. A formal Certificate of Completion which documents your training achievement and commitment to continuing professional development
9. Optional networking lunches that give you the opportunity to brainstorm and benchmark solutions with your fellow attendees
10. Participating in instructional sessions that will share real-world examples, tactics and lessons learned from leading social media initiatives that will ground you in advancing your own strategy
11. The opportunity to learn how to engage your employees and citizens by using social media from leading government agencies and organizations

Dear Federal, State and Local Government Communications Professionals:

With recent research finding only 22% of citizens trust government, it’s increasingly evident that business as usual won’t allow agencies to address society’s challenges most effectively.

But there’s tremendous promise as a “new normal” begins to form and today’s government leaders, individual contributors and agencies are beginning to embrace the themes behind government 2.0. The growing use of collaborative tools and technologies like Twitter, Facebook, UserVoice, blogs and more allow governments to move away from simply a “push” approach to communications, to a model where mission and goals are better reached through partnering with other governments, not-for-profits, businesses and citizens.

As social media deepens its day-to-day impact and is increasingly used by successive generations, governments at all levels will have no choice but to embrace it, and this conference is your chance to learn more.

How Will This Conference Help You And Your Organization?

This conference will feature some of the Gov 2.0 leaders from all levels of government who are trailblazing new ways to achieve the business of government.

At this conference, you will hear proven strategies and practical experience, from leading organizations and practitioners, on how to use social media tools to change the way your organization communicates, collaborates, and shares information.  Specifically, you will hear how the:

• U.S. Department of State’s Office of eDiplomacy uses blog-based communities, an enterprise wiki and other tools to improve the ability of America’s diplomats to access and contribute knowledge anywhere at anytime 
• City of Reno, Nevada was able to achieve a successful local government social media program using Facebook, Twitter, YouTube, LinkedIn, Flickr and blogs
• San Francisco Public Utilities Commission, California is utilizing social media sites like Twitter, Facebook, YouTube, blogs and others as part of a broad communication strategy to engage the public, promote preparedness and respond when disaster strikes

Register today online or call our conference hotline at 888-362-7400 to attend A.L.I.'s conference on "Social Media for Government," this December in Las Vegas. This is your opportunity to hear from leading communicators and organizations that are already using social media to change the way their organizations operate and how they engage key stakeholders. With the agility and speed of today's Web 2.0, you can guarantee the presentations will be timely and relevant – speakers will need to make changes just hours before they present – you can't beat that.

I look forward to seeing you at this information-packed event.

Sincerely,

Steve Lunceford, Pubilc Sector Strategic Communications
DELOITTE SERVICES LP
Conference Chairperson

Steve Lunceford, Public Sector Strategic Communications, Deloitte Services LP, specializes in strategic communications using both traditional channels and online media. He has 20 years experience in media relations and corporate communications (10 years in the public sector), working with key international, U.S., local and trade media while supporting Fortune 100 firms.  He has broad-based expertise in corporate positioning and raising awareness for brands, products and services; from public sector projects to wireless, broadband to enterprise IT as well as entertainment, hospitality and travel industry experience.  Mr. Lunceford is also an expert in crisis communications planning and execution, and he has become a leading voice in the “Government 2.0” and Open Government movements.

P.S. Reserve your spot today to learn how you and your team can better manage your social media efforts that result in maximized communications. Register 3 people and get the 4th for FREE! For more information, call (888) 362-7400 or click here for details.