To be best-in-class we must think about standard operating procedures. That’s one of the commonalities we see with our clients who are taking a lead globally in the communications arena. The best place to start is to have a common messaging methodology, which allows staff to be more efficient and deliver a better work product.
Written by Rachel Miller, AllThingsIC. Much like fabled unicorn tales, you’ll hear many myths and untruths surrounding internal communication. They reflect the reality of working as an internal communicator today. Today I have a visual treat to share with you thanks to the super team over at Alive With Ideas. They took my Eight Internal
You’ve seen the acronym, SMART for communication objectives, right? It’s not so much a demand as it is a guide, a how-to for creating a good objective. It’s also how you set the stage for effective measurement in communications, and in pretty much every other endeavor. The key is to have a clear idea of
You’ve experienced this before: You subscribe to your favorite store’s email and get a message that features the greatest pair of shoes you’ve ever seen. You click the link that leads you to their website. Then, you see the price tag and think, “The shoes are great, but not that great.”Over the next couple of
A new study released at the Engage16 annual workforce communications conference last week revealed that 2 out of 3 corporations are investing in employee communications technology. What took them so long? Every CIO and internal communications professional we speak with complain that getting employees to read internal communications has been extremely difficult for a number of years. Studies
Effective internal communication can improve an organization and drive business success by turning strategy into action. Yet too often, executives measure communication through emails sent or town halls hosted rather than by the one metric that truly matters—how well key leaders and their employees understand and have acted on what’s communicated. Clearly, there’s a real
New research shows that only 19% of employees globally think their employee experience and image of their company matches up with the external brand image. According to a report by Weber Shandwick, the global public relations firm, less than a fifth of employees feels there is strong alignment between their employer’s external image and the
At ALI’s recent Strategic Internal Communications Conference in San Francisco, we tackled one of the greatest challenges facing companies today – how to create an outstanding experience from the very first moment employees connect with your company. Here were our challenges: #1: The Job Hunt How can we communicate our unique employee experience in a
by Rachel Miller | 9 Mar 2018 | @AllthingsICjobs How can you start working in internal communication? What skills do you need and how can you learn? Today I have a guest post by a brand new Internal Communications Executive, Jess Morris. She has just completed the first six months in her role
Finding the simplicity in complexity Comedy shows that mock politics and topical issues, are nothing new. But British comedian John Oliver has introduced a fresh angle with his American talk show, Last Week Tonight. On the surface, a show that features topics like net neutrality, cryptocurrency, and the Argentinian debt crisis, is likely to