Training: Social Media for Government & Nonprofit Communications

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Network With Us!

The Advanced Learning Institute invites you to join this
updated training in our popular social media series...

Rave Review from a Past A.L.I. Government TRAINING Attendee:
"The conference was well worth my time, providing me with networking opportunities and numerous social media platforms and projects."
C. Cassel, Public Affairs Specialist
U.S. Fish & Wildlife Service

WHAT YOU WILL LEARN:		Speaking Organizations:
Attend this training to hear practical advice from other government agencies and nonprofit organizatons who are using social media tools to improve their efficiency of service delivery, increase awareness, and engage their audiences. You’ll leave with tools, tips and strategies for:		As technology advances, organizations have learned to adapt simple yet very effective ways to control the ever-changing social media space. Hear practical advice, firsthand, on how to engage your audiences by using a variety of social media channels from leading government agencies and nonprofit organizations, including:
Operating social media tools within the boundaries of restrictions and firewalls Communicating effectively and efficiently through the use of social media avenues, such as Twitter, YouTube, Facebook, blogs, LinkedIn, Foursquare, QR codes, and much more Delivering the information that your target audiences want, when they want it, via the channel they prefer Creating Web 2.0 policies and guidelines Developing a new media (blogging, Twitter, podcasting, wikis, social networks, mobile applications, etc.) strategy to drive performance-based communications Leveraging satisfaction analytics to guide resource allocation decisions and make organizational improvements Improving the use of technology to develop better service delivery Establishing and empowering brand ambassadors by pushing the message out as well as pulling information in Maximizing awareness of your organization's mission to the public Enabling conversation and collaboration Ensuring consistent interaction and information is maintained across all channels Understanding the role of informed citizenry in government Integrating social media tools into your external communications practices Balancing security and open communication successfully Utilizing social networking tools as sources of information that the public can use and trust Collaborate Using the Training Wiki: Prior to the training, all participants will be invited to expand their networks, view electronic copies of presentation materials and continue their conversations post-training --- a secure online workspace providing speaker materials, additional resources and an opportunity for you to keep in touch and collaborate with your colleagues after the event.		NASA Flagstaff Convention and Visitors Bureau Finnish Safety and Chemicals Agency U.S. Department of Transportation Independent Community Bankers of America Kentuckiana Regional Planning and Development Agency Genome Alberta Beekeeper Group National Association of Social Workers U.S. Army Association for Professionals in Infection Control and Epidemiology Global Healthy Living Foundation Interactive Advertising Bureau Howard University School of Law U.S. Merit Systems Protection Board Georgia Chamber of Commerce NetPort.Karlshamn Insurance Information Institute National Archives and Records Administration American Association of Pharmaceutical Scientists Wyoming Military Department The American College of Chest Physicians Word of Mouth Marketing Association The California State University City of Boulder, Colorado Aircraft Owners and Pilots Association U.S. Centers for Disease Control and Prevention USA Rice Federation Centers for Community Mobilization and Transformation NIC, Inc. State and Federal Communications, Inc. Wilmington University Riva Solutions Inc. Supporting Organizations: Federal Communicators Network
WHY IS THIS EVENT ONE YOU CAN'T MISS?
Several agencies are making dramatic strides in developing approaches and systems that work for them in their engagement efforts. Social media has opened up new ways for organizations to interact with the public and the periodic sharing of these experiences and "best practices" is an important element of this evolution. That is why this forum, presented by the Advanced Learning Institute, is such a valuable opportunity to hear perspectives and share experiences of other professionals engaged in the “journey.”
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MAXIMIZE YOUR TRAINING! Choose From Four Workshops For Ultimate Value And Learning! Sign up for your choice of these highly-interactive workshops: Monday, Sept. 16, 2013: Pre-Training Workshop A: 9:30 a.m. – 12:00 p.m.: Reaching Up To The "Cloud" With Your Social Networks Pre-Training Workshop B: 1:00 p.m. - 3:30 p.m.: How To Utilize Social Media Tools Effectively in Your Organization Thursday, Sept. 19, 2013: Post-Training Workshop C: 8:30 a.m. – 11:00 a.m.: Shoestring Brilliance: Using Free (And Nearly Free) Tools To Create Great Social Media Videos Post-Training Workshop D: 12:00 p.m. – 2:30 p.m.: The Power Of Listening
Speakers & Key Highlights • Who Will Attend • Benefits of Attending • Rave Reviews Pre-Training Workshops • General Sessions • Post-Training Workshops Venue & Lodging • Registration Fees • Discounts & Policies • Training Supporters Register Now • Forward To A Colleague

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