Network With Us!

• Developing a social media (blogging, twitter, social networks, wikis, etc.) strategy to drive performance-based communications
• Communicating more effectively and efficiently through the use of social media avenues, such as Twitter, YouTube, Facebook, blogs, Real Simple Syndication (RSS) feeds, video podcasts, and much more
• Engaging your employees and the public by connecting them to you organization’s goals and strategic plan for the future
• Demonstrating the Return on Investment (ROI) of your social media programs
• Integrating social media tools into your internal and external communications practice
• Building senior management support for your social media programs
• Embracing and integrating mobile communications and key considerations
• Matching your policies to the right social media tools
• Preparing your organization for crisis by implementing social media strategies into your crisis communications plan
• Blending new media technologies with traditional media to multiply results
• Creating an opportunity for employees to communicate with both clients, and citizens, directly and informally
• Measuring the effectiveness of your social media strategy and demonstrating its value within your organization
• Strategically using social media for program management
• Overcoming cultural, policy and legal challenges when incorporating blogging into government web content policies
• Harnessing the collaborative power of your social media tools to drive organizational performance
• Gaining inside knowledge of social media and why it is a crucial addition to your communication arsenal
• Maximizing awareness of your agency’s mission to the public
• Learning how to easily communicate to the public through blogs and podcasts
• Encouraging collaboration across employee sectors

Canadian Institutes of Health Research

City of Regina, Saskatchewan

Region of Waterloo, Ontario

Toronto Police Service

Canadian Joint Operations Command, Canadian Forces

City of Markham, Ontario

Ontario Ministry of Community & Social Services

Genome Alberta

Government of Ontario

Raeallan

Blueprint, Inc.

Ontario Ministry of Labour

The Regional Municipality of York, Ontario

AboutFace Media

Banfield Seguin

Jugnoo

U.S. Department of State

Conservation Halton

Supporting Organizations:

Training Wiki Available
To Attendees

All attendees will be invited to
expand their network and continue the conversation in the training wiki --- you’ll have the opportunity
to collaborate and keep in touch
with your colleagues after the
event using this social media communication tool.