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Benefits Of Attending This Critical Conference:
This conference is a must-attend event for all those who are serious about using social media to engage employees and citizens by using blogging, podcasting and the latest Web 2.0 technologies to drive communication results. You will benefit from:
  1. 26 innovative speakers at your disposal to share their strategies and experiences in social media fundamentals that are already proven to work
  2. Over 24 hours of intense, interactive learning - we guarantee you will recoup your money spent by implementing just a few of the strategies shared during the conference
  3. The opportunity to customize your learning by participating in two days of unique and interactive workshop sessions that will enable you to practice and apply your skills in peer groups -- you will walk away with strategies and tactics that you can begin to implement in your own organization - Click here for more details
  4. An abundance of networking opportunities -- you will make many new contacts so be sure to bring plenty of business cards to exchange with your fellow attendees
  5. A comprehensive overview of social media strategies and processes from leading practitioners like the U.S. Department of Homeland Security, U.S Department of Health and Human Services, Central Intelligence Agency, National Academy of Public Administration and many more
  6. Acquiring new knowledge to lead your organization through the imperative, yet sometimes extremely difficult, responsibility of ensuring that the right information gets to the right people, efficiently and effectively
  7. A complimentary packet of research materials that will serve as a helpful resource long after you have attended this conference
  8. A formal Certificate of Completion which documents your training achievement and commitment to continuing professional development
  9. Optional networking lunches that give you the opportunity to brainstorm and benchmark solutions with your fellow attendees
  10. Participating in instructional sessions that will share real-world examples, tactics and lessons learned from leading social media initiatives that will ground you in advancing your own strategy
  11. The opportunity to learn how to engage your employees and citizens by using social media from leading government agencies and organizations
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A Letter From The Conference ChairpersonS...

Dear Federal, State and Local Government Communications Professionals:

As technology advances and continues to become more accessible than ever, people expect communication to become faster and more streamlined across their department and around the world. The Internet has now become a tool to launch more efficient ways of communicating, which will help to get your message to thousands, without even sending an email. The age of social media has arrived and is sweeping corporate America – the public sector can't afford to miss out on utilizing the tools used in this new interactive environment!

Web 2.0 has created a new way of communicating. Today’s organizations must embrace these new forms of communication, including blogs, wikis, and social networks to stay competitive and maximize efficiency in decision-making efforts faced everyday. It is your responsibility, as a government communication leader, to inspire and educate your agency in the latest tools that encompass the newest world of communications: social media.

How Will This Conference Help You And Your Organization?

This conference will help you understand how to utilize new social media tools with your employees, the citizens you serve, and other stakeholders and customers – don't be left behind!

At this conference, you will hear proven strategies and practical experience, firsthand, from leading organizations and practitioners, on how to use new social media technologies and tools to improve your communication initiatives and practices, including how the:
  • U.S. Department of Defense is using new media tools to reach its audiences without breaking the budget and without mainstream media filters
  • IBM Center for the Business of Government uses Web 2.0 tools in its workplace to improve operations
  • U.S. Coast Guard is defining its way ahead in social media, and seizing the opportunity to leverage new information technology systems

Register today online or call our conference hotline at 888-362-7400 to attend A.L.I.'s conference on "SOCIAL MEDIA for Government: How To Engage Your Employees And Citizens By Using BLOGGING, PODCASTING And The Latest WEB 2.0 Technologies To Drive Communication Results," this December in Washington, DC, to hear from communicators who are currently utilizing social media tools.

I look forward to seeing you at this information-packed event.

Sincerely,


Mike Panetta, Vice President for Public Affairs and Emerging Media
GRASSROOTS ENTERPRISE
Conference Co-Chairperson


Kevin McCann, Executive Vice President of Client Services
GRASSROOTS ENTERPRISE
Conference Co-Chairperson


P.S. Reserve your spot today to learn how you and your team can better manage your social media efforts that result in maximized communications. Register 3 people and get the 4th for FREE! For more information, call (888) 362-7400 or click here for details.
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