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Back By Popular Demand...The 17th Forum
From The
Advanced Learning Institute's Highly Acclaimed
Executive Training Series For FEDERAL, STATE & LOCAL
Government Communicators
Rave Review from a September 2009 A.L.I. Social Media
for Government Conference Attendee:
"The conference provided a blend of interesting and varied federal, state and local
social media success stories, and created a really great, impactful learning
and networking experience. Well done!"
C. Schollaert, Marketing Analyst
U.S. GENERAL SERVICES ADMINISTRATION
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| Attend this conference to learn how to capture the power of social media in your organization, along with helpful tools, tips and techniques to get started, including: |
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Hear practical advice, firsthand, on how to engage your employees and citizens by using social media from leading government agencies and organizations, including: |
- Developing a social media (blogging, podcasting, wikis, social networks, etc.) strategy to drive performance-based communications
- Building senior management support for your social media programs
- Integrating social media tools into your internal and external communications practices
- Creating Web 2.0 policies and guidelines
- Blending social media tools and strategy with traditional communication efforts
- Communicating more effectively and efficiently through the use of social media (blogs, podcasts, Twitter, Real Simple Syndication (RSS) feeds, video podcasts, and much more)
- Measuring the effectiveness of your social media strategy and determining its value within your organization
- Understanding how social media can be vital during an emergency, such as an earthquake or fire
- Monitoring social media for your organization, whether you are participating or not
- Demonstrating the Return on Investment (ROI) of your social media program
- Operating social media tools within the boundaries of government restrictions and firewalls
- Gaining inside knowledge of social media and why it is a crucial addition to your communication arsenal
- Maximizing awareness of your agency’s mission to the public
- Learning how to easily communicate to the public through external blogs, podcasts and video podcasting
- Assimilating cutting-edge communication techniques and tools presented by your peers who are already using social media
- Utilizing social networking tools as sources of information that the public can use and trust
- Engaging your employees and the public by connecting them to your organization's goals and strategic plan for the future
- Planning, implementing and managing Web 2.0 tools in government
 
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Transportation Security Administration
National Aeronautics and Space Administration, Langley Research Center
U.S. Army Reserve
City of Plano, Texas
Microsoft U.S. Public Sector
Centers for Disease Control and Prevention (CDC)
GovLoop
Southwest Airlines
National Institutes of Health
City of Sugar Land, Texas
Missouri River Regional Library
City of Reno, Nevada
Texas Parks and Wildlife Department
Deloitte Services, LP
GolinHarris
2ndSix
Panetta Communications
Rockfish Interactive
Supporting Organizations:
Federal Communicators Network
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| Several agencies are making dramatic strides in developing approaches and systems that work for them in their communication efforts. The periodic sharing of these experiences and "best practices" is an important element of this government evolution. That is why this forum, presented by the Advanced Learning Institute, is such a valuable opportunity to hear perspectives and share experiences of other professionals engaged in the "journey." |
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MAXIMIZE YOUR TRAINING!
Choose From Four Workshops For Ultimate Value And Learning!
Sign up for your choice of these highly–interactive workshops:
Monday, March 22, 2010:
Thursday, March 25, 2010:
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Speakers & Key Highlights • Who Will Attend • Benefits of Attending • Rave Reviews
Pre-Conference Workshops • Agenda Day 1 • Agenda Day 2 • Post-Conference Workshops
Venue & Lodging • Registration Fees • Discounts & Policies • Conference Supporters
Register Now • Forward To A Colleague |
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