Dear Federal, State and Local Government Communications Professionals:
The communications role in government has never been more important than it is today. Daunting security challenges, elevated public scrutiny, increased emphasis on employee performance, and the heightened need to attract and retain qualified public servants -- all these factors make strong internal communications programs critical to agency success.
On September 22-25, 2008, the Advanced Learning Institute (A.L.I.) invites you to their 7th conference focusing on "Strategic Internal Communications for Government." If you are a government communications manager or have the responsibility for crafting and delivering employee messages, you should attend this important professional development conference.
HOW WILL THIS CONFERENCE HELP YOU & YOUR AGENCY?
At the conference, you will hear, firsthand, how agencies and practitioners like yourself improved their internal communications practices, including how the:
- U.S. Department of Defense increasingly turned to "New Media" to improve its communications and information sharing
- National Aeronautics and Space Administration used culture assessment and story-based communications tools to engage employees and build value for their organization
- Massachusetts Department of Mental Health rebuilt their communications infrastructure and revitalized their communications strategy following a significant leadership transition
World-class communications experts will share best practices and lessons learned through case study presentations and interactive workshops including what has already worked (and not worked) in real-life situations.
You'll leave this conference with new ideas to address your most pressing challenges including stakeholder management, strategic communications planning, using social media tools to build engagement, delivering timely and accurate messages and eliciting useful employee feedback. There will also be plenty of time for informal networking and exploring ways of applying what you have learned on the job.
Register today online or by calling the conference hotline at 888-362-7400 or 773-695-9400.
I look forward to a dynamic and worthwhile conference and hope to see you there this September.
Sincerely,
Christopher N. Sonnesyn, Senior Consultant
WATSON WYATT WORLDWIDE
Conference Chairperson
P.S. Make your investment pay off even more by bringing your communications team! Register 3 people and get the 4th for FREE! Call (888) 362-7400 or click here to register today!
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