This conference is a must-attend event for all those who are serious about using strategic internal communications to engage employees to drive change, maximize performance and achieve results. You will benefit from:

1. 19 innovative speakers at your disposal to share their strategies and experiences in internal communication fundamentals that are already proven to work
2. Over 23 hours of intense, interactive learning - we guarantee you will recoup your money spent by implementing just a few of the strategies shared during the conference
3. The opportunity to customize your learning by participating in two days of unique and interactive workshop sessions that will enable you to practice and apply your skills in peer groups -- you will walk away with strategies and tactics that you can begin to implement in your own organization
4. An abundance of networking opportunities -- be sure to bring plenty of business cards to exchange with your fellow attendees
5. A comprehensive overview of strategic internal communication strategies from leading practitioners like the U.S. Department of Defense, San Diego International Airport/San Diego County Regional Airport Authority, Internal Revenue Service and many more
6. Acquiring new knowledge to lead your organization through the imperative, yet sometimes extremely difficult, responsibility of ensuring that the right information gets to the right people, efficiently and effectively
7. A complimentary packet of research materials that will serve as a helpful resource long after you have attended this conference
8. A formal Certificate of Completion which documents your training achievement and commitment to continuing professional development

Dear Federal, State and Local Government Communications Professionals:

As you know, the communications landscape has changed drastically over the past few years. Advances in technology, changes in management philosophies, more sophisticated and demanding employers, employees, and stakeholders, and an ever-increasing change of pace have converged to make this a time of tremendous opportunity and tremendous peril for communications professionals...

Those who learn to adapt and master the new tools will be indispensable—those who don’t will quickly become obsolete.

To help you catch up, get ahead, or stay ahead, the Advanced Learning Institute (A.L.I.) is hosting their 6th National conference on “Strategic Internal Communications in Government,” a high-impact, strategy-focused training opportunity taking place in San Diego, CA, June 2-5, 2008.

Designed for the communications professional looking to learn the new rules of the game and to understand the new communications tools transforming the modern communications environment, this conference will give you real insights into how cutting-edge professionals are transforming their organizations from bureaucratic, stove-piped dinosaurs into agile, collaborative communities of practice.

World-class communications experts from government and the private sector will be sharing their perspectives through case study presentations and interactive workshops. You will explore proven strategies and gain practical experience from leading agencies and practitioners like yourself, including how the:

• U.S. Department of Transportation achieved targeted communication for its dispersed organization of more than 70,000 employees and contractors
• Washington State Office of the Attorney General used internal communications to improve their recruitment and increase employee retention
• San Diego County, California, Regional Airport Authority/San Diego International Airport gained upper-management support to launch an internal employee blog that engages employees and enhances transparency

Other topics will include best practices and lessons learned in stakeholder management, strategic communications planning, the delivery of timely and accurate messages, and eliciting useful employee feedback. There will also be plenty of time for peer-to-peer collaboration and informal networking.

To reserve your place in this important conference, register today online or call the A.L.I. conference hotline at 888-362-7400. Participating in “Strategic Internal Communications In Government,” June 2-5, 2008, in San Diego, CA, will be one of the most valuable investments you can make in your own professional future and in the future of the organization you serve. I hope to see you there.

Sincerely,

Marv Weidner, President & CEO
Weidner, Inc.
Conference Chairperson


P.S. Make your investment pay off even more by bringing your whole communications team! Register 3 people and get the 4th for FREE!
Call (888) 362-7400 or register online today!