2:30 p.m.
How To Make Your Social Media And Web Materials Compliant With Section 508
The Federal Highway Administration (FHWA) ensures that all its video, graphic, and text materials are Section 508 compliant (i.e., accessible to those with disabilities) before they are posted on the Web or sent out through social media outlets. With hundreds of publically posted videos through websites, YouTube, and DVDs – all must be closed captioned or open captioned. In addition, all FHWA Web photographs, graphs, and illustrations have ALT tags to aid visually impaired individuals who use screen reader software applications.
Making your materials 508 compliant doesn’t have to be daunting, nor do you need to purchase expensive software suites. In many instances, making your materials 508 compliant involves common – and free – software. In this session, you will learn how to easily navigate the process of making your social media and web materials 508 compliant, including:
- ALT Tags versus photo captions; and screen reader software
- HTML vs. Word vs. Acrobat files
- Open captions vs. closed captions
- Time-code and text, and how it is used to caption a video
- Using YouTube to create a closed caption track, upload transcripts, and add time code
- Emerging 508 technologies, such as description services on Secondary Audio Programming (SAP) television channels
Tom White, Social Media and Web Content Coordinator
FEDERAL HIGHWAY ADMINISTRATION,
U.S. DEPARTMENT OF TRANSPORTATION
3:15 p.m.
Citizen Diplomacy: How To Enhance Youth Engagement Through The Use Of Virtual eInternships And Micro-volunteering
In just under two years, the State Department has institutionalized one of Secretary Clinton’s key programs for youth citizen engagement through the Virtual Student Foreign Service (VSFS) program. U.S. college students can participate in academic year-long virtual eInternships and shorter online micro-volunteering tasks to assist State Department domestic offices and U.S. diplomatic posts overseas advance their diplomatic and developmental goals. VSFS provides citizens an opportunity to lend their hand in assisting their government while raising awareness of the State Department and helping employees be more efficient and effective while doing their jobs.
This session will provide you with an understanding of how to use virtual programs to increase the efficiency and effectiveness of your employees while raising awareness about your organization, including:
- The challenges and successes in setting up a virtual program
- Understanding the role of informed citizenry in the working of a government organization
- The importance of obtaining buy in and support from key players
- How to identify and leverage new technologies to facilitate engagement and build online communities
Bridget Roddy, Virtual Student Foreign Service Program Manager
U.S. DEPARTMENT OF STATE
4:00 p.m.
More "How To's" To Help You Get The Work Done:
An Interactive Panel Discussion With The Conference Speakers
Need to dive deeper into specific topics? Want more details? Here’s your chance!
Available speakers from today’s sessions will answer your questions and help you renovate your own ccommunications plan. Digest what you’ve learned and apply it to your own initiatives to get feedback and ideas for improvement.
4:30 p.m.
Chairperson's Recap: Key Takeaways And What To Do When You Get Back To The Office
We’ll recap the highlights of the past two days and ask you to share key insights and next steps with the group.
4:45 p.m.
Close of General Sessions
|