This conference is a must-attend event for all those who are committed to using strategic internal communications to engage their employees, drive performance and add value. You'll benefit from:

• 21 innovative speakers at your disposal to share their strategies and experiences in using social media and traditional communication tools that are already proven to work
• Over 24 hours of intense, interactive learning - we guarantee you will recoup your money spent by implementing just a few of the strategies shared during the conference
• Networking lunches that give you the opportunity to brainstorm and benchmark solutions with your fellow attendees
• Unique and interactive optional workshop sessions that will enable you to practice and apply your skills in peer groups -- you will walk away with new strategies and tactics that you can begin to implement in your own organization
• An abundance of networking opportunities -- be sure to bring plenty of business cards as you will make many new contacts
• A comprehensive overview of internal communications innovations from leading practitioners like U.S. Food and Drug Administration, U.S. Department of Defense, Montgomery County, Maryland, and many more
• Acquiring new knowledge to help transform your communications and impact your organization's bottom line
• Participating in instructional sessions that will share real-world examples, tactics and lessons learned in leading internal communications initiatives that will ground you in advancing your own strategy
• The opportunity to learn how to use new social media tools to revolutionize your employee communications, in a hands-on environment
• A complimentary packet of research materials that will serve as a helpful resource long after you have attended this conference
• A formal Certificate of Completion which documents your training achievement and commitment to continuing professional development

Dear Federal, State and Local Government Communications Professionals:

The communications role in government has never been more important than it is today. Daunting security challenges, elevated public scrutiny, increased emphasis on employee performance, and the heightened need to attract and retain qualified public servants -- all these factors make strong internal communications programs critical to agency success.

On November 1-4, 2011, the Advanced Learning Institute (A.L.I.) invites you to attend their 8th conference focusing on "Strategic Internal Communications in Government." If you are a government communications manager or have the responsibility for crafting and delivering employee messages, this important professional development conference is one you can’t afford to miss!

HOW WILL THIS CONFERENCE HELP YOU & YOUR AGENCY?

• Federal Aviation Administration developed a communications plan to prepare and respond to a breach in security
• Montgomery County, Maryland implemented value-adding internal communications strategies without adding any costs to budget
• U.S. Department of Defense overcame organizational barriers so that internal information flows freely across departments

Nationwide communications experts will share best practices and lessons learned through case study presentations and interactive workshops, including what has already worked (and not worked) in real-life situations.

You'll leave this conference with new ideas to address your most pressing challenges including stakeholder management, strategic communications planning, using social media tools to enhance your traditional communications, delivering timely and accurate messages and eliciting useful employee feedback. There will also be plenty of time for informal networking and exploring ways of applying what you have learned on the job.

Call the conference hotline at 888-362-7400 to attend A.L.I.’s conference on "STRATEGIC INTERNAL COMMUNICATIONS IN GOVERNMENT: How To Use Social Media & Traditional Communications To Engage Employees, Drive Performance & Add Value,” this November in Washington, DC.

I look forward to a dynamic and worthwhile conference and hope to see you there.

Sincerely,

Mike Panetta, Partner
BEEKEEPER GROUP
U.S. “Shadow” Representative, District of Columbia
Conference Chairperson

P.S. Make your investment pay off even more by bringing your communications team! Send 4 people for the price of 3! Call (773) 695-9400 or click here to register today.