Choose C or D or BOTH for Maximum Value and Learning

Change Management 102: How To Develop An Organizational Change Management Strategy Aligned With Organizational Goals

In this interactive workshop, you will assimilate what you learned during the conference and apply it to a change you want to make in your organization. This session will outline a proven methodology for facilitating an Organizational Change Management effort that you will be able to take back to your organization and implement. By utilizing this proven methodology, you will be able to effectively support new projects and initiatives, ensure that those initiatives are in alignment with the organization's goals, empower employees to be actively involved throughout the project implementation, and manage expectations among all stakeholders.

• Plan an expectations assessment
• Plan the development of a Project Scorecard
• Outline a high-level Stakeholder Analysis
• Outline a Communications Strategy
• Create a strategy to identify risks and mitigation

WORKSHOP LEADER: Chelle Stringer, PhD, is the Owner-CEO of Organizational Change Management LLC. For the past 10 years, she has provided services as an internal and external consultant in the areas of Organizational change Management, strategic alignment, workforce planning and analysis, and organizational transformation.

Testimonials From Past Chelle Stringer Sessions:

"Nice presentation."

"Great presentation skills! Good story of application."

"Great job re-engaging the group. Good use of time/material."

11:30 a.m. to 1:00 p.m.
Lunch On Your Own

"What makes this organization tick?" Professionals who ask that question are looking for insight into the cultural forces at play inside every organization—the intangible framework that determines what truly matters and engages its people, what brings them together, how things really get done, and where group attention and energy is focused.

During this interactive workshop, you will learn a step-by-step process for engaging employees in organizational culture assessment.

• Define the strengths and values that are key to organizational success
• Recognize the shared "storylines" that exist across any organization
• Use those insights to more successfully communicate with and motivate employees

• Core group identity, purpose, meaning and motivation
• Communications style
• Approach to critical operating tasks
• Opportunities and challenges

They'll also be introduced to the Internal Brand Messaging Ladder, an easy-to-use communications model that helps organizations develop and customize messages that engage employees within the context of their own unique cultures.

• Branding and organizational identity
• Internal communications
• Values/vision/mission development
• Strategic planning
• Organizational and leadership development
• Mergers and acquisitions
• Change management

Ultimately, participants will learn how culture and character can be leveraged to create more successful, mission-focused and effective organizations.

WORKSHOP LEADER: Cindy Atlee, is Senior Vice President, Branding & Organizational Culture at Porter Novelli, where she helps clients develop authentic brands and communications strategies that align internal stakeholder meaning with external target audience motivation.

Testimonials From Past Cindy Atlee Sessions:

"Really presented in an engaging manner."

"Great information on tools that I can use in my office."

"Cindy provided an outstanding presentation."