Written by: Peggy Bieniek,ABC, Starry Blue Brilliance “Your brand is the single most important investment you can make in your business.” – Steve Forbes, Chairman and Editor-in-Chief, Forbes Media In my profile of Joe Pantigoso, Senior Director, Global Brand, SAP, he explained that “if everyone knows the ‘what’ we do every day (our mission) and
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Written by: Peggy Bieniek,ABC, Starry Blue Brilliance Collaboration is what ties culture and best practices together. Mobile is a best practice for employee and customer communication, but in “Infographic: Why Every Organization Should be Using Mobile,” Text Marketer reports that “unbelievably, there are still some people out there who still think mobile is a fad and
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The nature of work changes with advances. Some people get that change and others don’t. Those who don’t get left behind. Geoff Colvin explains this in his recent book Humans are Underrated. He also talks about what skills will be most important in the future work environment: “…employers’ top priorities include relationship building, teaming, co-creativity,
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Written by: Priya Bates, ABC, MC, CMP, President, Inner Strength Communication Inc. “Communication professionals want more respect and have been talking about getting their rightful seat at the (decision-making) table for most of my career. Over 20 years as an Internal Communication professional, I’ve learned that you don’t automatically get the seat, you have to
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SharePoint was originally created as a collaboration tool. It wasn’t intended to be a content management system, or a social media tool. These elements came later. SharePoint – along with it’s related Microsoft tools – is in a constant state of evolution; especially lately. How organizations use SharePoint for collaboration also has evolved as
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Written by: Ann Melinger, CEO, Brilliant Ink Picture this – you’re waiting in line for a new thrill ride at your favorite theme park. A self-proclaimed adrenaline junky, your excitement builds with each warning sign you see as the line inches along – “DO NOT RIDE if you are pregnant or prone to motion sickness.”
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Written by: Chuck Gose, Founder & Host, ICology Referencing a past conference I attended, one of the presenters, Melissa Balkon, had a wonderful session about building a meaningful brand. Her presentation was focused on the external brand BUT there were a lot of great takeaways for those looking to define their company’s internal brand. First
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By Michael Blumenthal There’s an old project management adage, “If you fail to plan, you plan to fail”. This is certainly true for deploying Office 365 and more specifically, SharePoint Online, for an organization. Planning involves more than just answering the technical questions needed to sync a company’s Active Directory to Office 365. Planning for
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By Stacy Wilson, ABC Eloquor Consulting, Inc. It was just four weeks before their scheduled launch and our client’s project lead hadn’t made any progress on wrangling thousands of pieces of content for a new HR site on their digital workplace. How would they be ready for launch? It’s a classic example of why you
...Read Full ArticleVideo is undoubtedly a hot trend in almost every area of business, and that includes recruiting and talent acquisition. This versatile tool has the ability to portray an image or communicate an idea that might not be impactful if shared in written form. And, thanks to the increasing popularity of video, communicating visually through video
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