By Granicus. We here at Granicus know defining key performance indicators (KPIs) is the cornerstone of completing successful projects, such as increasing public engagement or building brand awareness, that are on time and within budget. Without establishing these baselines, we,and our government clients, set ourselves up to be easily misguided, distracted, and unsuccessful. With that
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By Doug Allen, C5 Insight. One of the things that I think most companies struggle with is governance, specifically in context of an intranet. If you read my blog you know I talk about mostly SharePoint, but good governance can and should apply to really to any platform. We previously talked about how to tell
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By Carrie Basham Young, Talk to Me Social. Last week, Workplace by Facebook rolled out the ability for companies to collaborate securely with non-employees inside designated “Multi Company Groups” (MCGs for short), even if the external collaborators don’t have a Workplace account of their own. Collaboration with business partners outside of one’s own company is
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By Talk Social To Me. Organizations considering migrating from Jive to Workplace need to think about some significant differences in the products and account for them prior to making the leap. There is no single collaboration platform that will be all things to all people. There. We said it. Surprised? If you’ve been living and
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By Pinaki Kathiari, CEO, Local Wisdom. Not too long ago, my niece reached out to me for some advice about networking. She’s in her twenties and works in finance, but is realizing it’s not her thing, and is looking to pursue new career options. Making new connections is a powerful way to explore a new
...Read Full ArticleBy MedTouch. Content Marketing Content marketing can build healthcare brand awareness, increase patient acquisition, and drive ROI. So why isn’t everyone doing it? Frankly, there are many barriers to overcome, and doing so takes extra time and effort. We’ve been helping healthcare clients share their stories for more than a decade. In that time, we’ve
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By Matt Brannon, Gravity Digital. Inbound Marketing is the process of generating helpful, relevant content for very specific buyer personas that is meant to guide them along the Buyer’s Journey, positioning a brand for success well before the prospect is ready to buy. This philosophy first became popular in the 1990’s when Seth Godin began
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Written by Michelle O’Gara. There’s no question that social media are a game-changer – and so is Workplace by Facebook. Facebook currently connects more than 1.94 billion monthly active users on its public-facing network site. One could wager that many of those users work for the same health care organization as you. Health care thought
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Written by Ephraim Julius Freed, Internal Communications Manager & Intranet Manager, Employee Experience leader. In a nutshell: Employee experience design (EXD) describes a holistic, audience-centric approach to delivering HR, internal communications, the digital workplace and physical office spaces. EXD combines user experience design and research, cross-functional collaboration and solutions, employer brand and values, and product
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By Hannah Beasley, Non-Desk Matters. A few years ago, I visited a manufacturing plant that was just over a year old. In a historically difficult industry, the leadership at this plant wanted to implement new and innovative strategies for increasing productivity and improving the culture. Older facilities producing similar outputs had struggled for decades with
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