Training: Strategic Public Health Communications

Bookmark |















Network With Us!

Join us for our newest training for health communicators!

Rave Review from a Past A.L.I. TRAINING Attendee:
"The training was well worth my time, providing me with networking opportunities and numerous social media platforms and projects."
C.Cassel, Public Affairs Specialist
U.S. Fish & Wildlife Service

WHAT YOU WILL LEARN:		Speaking Organizations:
Attend this training to hear practical advice from organizations who are using a combination of new and traditional media tools to improve the reach of their messages, increase awareness, and engage with the public anytime, anywhere. You’ll leave with tools, tips and strategies for:		Hear practical advice, firsthand, on how to engage the public by using a variety of social media channels from leading government agencies and organizations, including:
Minimizing communication barriers on public health messages Communicating effectively and efficiently with hard to reach audiences Delivering the information that the public wants, when they want it, via the channel they prefer Implementing successful health communication campaigns amidst shrinking budgets Developing metrics to ensure that your information is being received Maximizing awareness of your agency's mission to the public Enabling conversation and collaboration Measuring your successes and ROI for your social media efforts Providing clear, concise communication to patients, caregivers, families, and clients Assessing the public’s health literacy and creating understandable campaigns Developing a new media (blogging, Twitter, podcasting, social networks, mobile applications, etc.) strategy to reach underserved communities Utilizing social networking tools including mobile as sources of information that the public can use and trust Engage empowered patients with social targeting Utilizing mobile technologies to connect with the disconnected Training Wiki Avaiable To Attendees All attendees will be invited to expand their network and continue the conversation in the training wiki --- you’ll have the opportunity to collaborate and keep in touch with your colleagues after the event using this social media communication tool.		U.S. Food and Drug Administration, Center for Tobacco Products Division of Unintentional Injury Prevention, Centers for Disease Control and Prevention National Institutes of Health National Center for Chronic Disease Prevention & Health Promotion, Centers for Disease Control and Prevention Agency for Healthcare Research and Quality Westat Global Healthy Living Foundation National Institute for Occupational Safety and Health Sapient The National Campaign to Prevent Teen and Unplanned Pregnancy National Cancer Institute Winthrop Morgan & Associates AboutFace Media, Inc. Campaign for Tobacco-Free Kids National Center for Complementary and Alternative Medicine Supporting Organizations: Federal Communicators Network Join the conversation on Twitter #publichealthcomm
WHY IS THIS EVENT THE ONE YOU CAN’T MISS?
Several agencies are making dramatic strides in developing approaches and systems that work for them in their public engagement efforts. Social media has opened up new ways for organizations to interact with the public and the periodic sharing of these experiences and "best practices" is an important element of this new media evolution. That is why this forum, presented by the Advanced Learning Institute, is such a valuable opportunity to hear perspectives and share experiences of other professionals engaged in the “journey.”
^BACK TO TOP
MAXIMIZE YOUR TRAINING! Choose From Four Workshops For Ultimate Value And Learning! Sign up for your choice of these highly-interactive and practical workshops to focus on your individual needs: Monday, March 11, 2013: Pre-Training Morning Workshop A: 8:30 a.m. – 11:30 a.m.: How To Design A Practical And Strategic Health Communications Strategy: A Step-by-Step Approach Pre-Training Afternoon Workshop B: 12:30 p.m. - 3:30 p.m.: How To Integrate Digital Communications Into Your Public Health Outreach Initiatives And Evaluate Their Impact Thursday, March 14, 2013: Post-Training Morning Workshop C: 8:30 a.m. – 11:30 a.m.: Using Video To Spread Your Messages: Developing Engaging Content, Navigating YouTube And Defining Success Post-Training Afternoon Workshop D: 12:30 p.m. - 3:30 p.m.: How To Create Relevant Public Health Messages Using Social Media
Speakers & Key Highlights • Who Will Attend • Benefits of Attending • Rave Reviews Interactive Workshops • Agenda Day 1 • Agenda Day 2 Venue & Lodging • Registration Fees • Discounts & Policies • Conference Supporters Register Now • Forward To A Colleague

Upcoming Conferences • Rave Reviews • About A.L.I. • Event Opportunities
Order Workbooks • Contact Us • Privacy Policy • Sitemap • Home