This conference is a must-attend event for all those who are committed to improving employee & brand engagement. You'll benefit from:

• 17 innovative speakers at your disposal to share their strategies and experiences in employee & brand engagement fundamentals that are already proven to work
• Over 20 hours of intense, interactive learning - we guarantee you will recoup your money spent by implementing just a few of the strategies shared during the conference
• Unique and interactive optional workshop sessions that will enable you to practice and apply your skills in peer groups (August 5 &/or 7) -- you will walk away with new strategies and tactics that you can begin to implement in your own organization
• An abundance of networking opportunities -- be sure to bring plenty of business cards as you will make many new contacts
• Brainstorm sessions allowing you to process the information presented and plan how you will integrate the tools and techniques into your own employee & brand engagement strategies upon your return to the office
• A comprehensive overview of employee & brand engagement innovations from leading practitioners like Domino’s Pizza, MGM Grand Hotel & Casino, Cabela’s, Genesis Healthcare, and many more
• Acquiring new knowledge to help transform your engagement strategies and impact your organization's bottom line
• Participating in instructional sessions that will share real-world examples, tactics and lessons learned in leading engagement initiatives that will ground you in advancing your own strategy
• The opportunity to learn how to use new social media tools to revolutionize your communications, in a hands-on environment
• A complimentary packet of research materials that will serve as a helpful resource long after you have attended this conference
• A formal Certificate of Completion which documents your training achievement and commitment to continuing professional development
• Access to the digital conference workspace – you'll have the opportunity to collaborate and keep in touch with your colleagues after the event using this social media communication tool as well as obtain electronic copies of presentation materials

Why Our Conferences Are Different

Through numerous networking opportunities with your colleagues,
you'll leave with many new industry contacts, peer advice
and help with your job and career!

Dear Communication, Marketing & HR Executives,

In this challenging economic climate, it is critical for organizations to stay focused on achieving their business objectives and ensuring their brand is differentiated in the marketplace and brought to life within the organization.

According to The Conference Board, employee understanding of the business strategy, and the associated brand, and how the employees’ work contributes to company performance is one of the top drivers of engagement. Yet almost two-thirds of all employees are 33% as productive as they could be because they don’t understand what they are being asked to do. 

Today’s professional strategic communicators can play a critical role in bringing the brand to life internally so that employees understand specifically how they can contribute to achieve personal and organizational success. Through establishing a line of sight and inspiring people through the purpose of their work, employees can become brand ambassadors, who promote the value of your organizations and the services or products you provide.

This is the focus of the Performance-Driven Employee & Brand Engagement Conference, August 5-7, 2013 in Philadelphia. This information-packed conference will feature a mix of thought leaders and seasoned practitioners who will share their successes and lessons learned, with an emphasis on harnessing the power of social media and other innovative communication channels to drive employee engagement.

By attending this conference, you will hear proven strategies, firsthand, from leading organizations, on how to bring your brand to life within your organization and inspire your employees to become brand ambassadors, including how:

• Domino’s Pizza uses their award-winning intranet to change their corporate culture, engage team members & improve the business’ bottom line
• MGM Grand Hotel & Casino engages their employees through a dynamic text messaging initiative
• Scripps Networks Interactive, Inc. creates strong employee engagement amongst their individual brands & educates employees to cultivate the enterprise brand

Attend "Performance-Driven Employee & Brand Engagement: How To Use Social Media & Traditional Internal Communications To Engage Employees, Deliver On Your Brand Promise, Add Value & Drive Bottom-Line Results" August 5-7, 2013, and learn valuable insights from the first-hand experience of your peers and their partners.

Register today by calling our conference hotline at 773-695-9400, or register online, to hear from fellow professionals practicing successful communication strategies. There has never been a time when we’ve had so many ways to communicate with each other – the challenge is making sure we make the best use of the options available to us.

 
Chris Gay, Principal
BRIDGE CONSULTING
Conference Chairperson

P.S. Make your investment pay off even more by bringing your communications team! Register 3 people and get the 4th for FREE! Click here for details or call (773) 695-9400 for more details.