health care communications

Another Battle Over Workplace Email

Written by David Grossman, YourThoughtPartner.com. New Yorkers would get a break from after-hours work emails under a bill introduced this month by a New York City Councilman. According to The New York Times, the proposed “Right to Disconnect” bill would ban private companies with more than 10 employees from requiring workers to respond to electronic

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Leadership: 6 Clues It’s Time to Adopt a Strategic Messaging Platform

To be best-in-class we must think about standard operating procedures. That’s one of the commonalities we see with our clients who are taking a lead globally in the communications arena. The best place to start is to have a common messaging methodology, which allows staff to be more efficient and deliver a better work product.

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How Can Healthcare Facilities Cut Policy Management Costs?

Healthcare facilities have to meet their management objectives, customer expectations, industry standards and government regulations. Regardless of the goals, they want to have comprehensive policies and procedures that will be accessible to their employees. But is it possible to keep policies in check and keep management costs to a minimum? There are three main things

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2nd Storytelling for Healthcare Marketing & Communications

Do’s and Don’ts of Social Media for Doctors

By Casey O’Quinn, Gravity Digital. Social media can be daunting for any business. It’s difficult to keep up with platforms, changes, and best practices. Marketing for doctors and medical practices have the added challenge of Protected Health Information and HIPAA. We see doctors taking all kinds of approaches to addressing social media for their practice.

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strategic internal health care

Why Your Organization Should Attend the Strategic Internal Communications For Health Care Conference

The Advanced Learning Institute’s (ALI) 2nd Strategic Internal Communications for Health Care takes place April 19-21 in Chicago. The conference will host successful organizations and speakers to share their experiences, hear your stories, and talk all things communication and healthcare-oriented. Aside from the excellent savings, here are some reasons why you should register for ALI’s

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health care social media

Social Media Best Practices for Healthcare Marketing

Written by Casey O’Quinn, originally published on November 28, 2016, Gravity Digital’s blog. We’re discussing social media best practices for healthcare marketing. Specifically, B2B (Business to Business) companies that provide products and services to providers. There is a common misconception that social media isn’t a place for B2B, but it’s simply not true. In conversations

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Using Your Intranet To Organize Internal Communications

Written by Jason Oshita, originally posted on the Hospital Portal Net’s blog. A common issue among hospitals, long-term care facilities, and ambulatory surgical clinics is managing the large and constant volume of information. While there isn’t an ideal amount of time to dedicate to review content since the majority of the staff is usually out

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The Role of Communication in Creating Successful Healthcare Partnerships

As healthcare organizations, systems and networks focus on providing a continuum of care in primary care services, acute in-patient care and post-hospital care, new partnerships and relationships are formed. The internal communication function is critical to the successful management, adoption and integration of these partnerships, ensuring consistent and clear communication internally across all partner organizations

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Creating Two-Way Communication with Front-line Staff

We recently conducted an online survey of communicators in the healthcare industry and found that 63% of those that responded named reaching non-desk employees and volunteers as their biggest challenge. If you work in the healthcare industry I’m sure that this isn’t a surprise. From nurses and laboratory technicians to emergency medical technicians and surgical

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