Training: Social Media for Government Conference

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Network With Us!

Don’t miss the 20th updated forum packed with the latest tools,
tips and techniques to help you transform the way you
communicate with your employees and citizens!

Rave Review from a Past A.L.I. Social Media for
Government Conference Attendee:
"I appreciated speakers who acknowledged continued value of traditional media
and how to mesh them together."
C. Heck, Public Affairs Officer
U.S. FOREST SERVICE

KEY TAKE AWAYS:		Speaking Organizations:
Attend this conference to learn how to capture the power of social media in your organization, along with helpful tools, tips and techniques to get started, including:		Hear practical advice, firsthand, on how to engage your employees and citizens by using social media from leading government agencies and organizations, including:
Developing a social media (blogging, Twitter, podcasting, wikis, social networks, etc.) strategy to drive performance-based communications Building senior management support for your social media programs Integrating social media tools into your internal and external communications practices Creating Web 2.0 policies and guidelines Communicating more effectively and efficiently through the use of social media avenues, such as Twitter, YouTube, Facebook, blogs, Real Simple Syndication (RSS) feeds, video podcasts, and much more Measuring the effectiveness of your social media strategy and demonstrating its value within your organization Strategically using Twitter, Facebook, and LinkedIn in your organization Monitoring social media for your organization, whether you are participating or not Demonstrating the Return on Investment (ROI) of your social media program Operating social media tools within the boundaries of government restrictions and firewalls Gaining inside knowledge of social media and why it is a crucial addition to your communication arsenal Maximizing awareness of your agency's mission to the public Learning how to easily communicate to the public through external blogs, podcasts and video podcasting Assimilating cutting-edge communication techniques and tools presented by your peers who are already using social media Utilizing social networking tools as sources of information that the public can use and trust Engaging your employees and the public by connecting them to your organization's goals and strategic plan for the future Making the case for open source technologies Conference Wiki Available To Attendees All attendees will be invited to expand their network and continue the conversation in the conference wiki --- you'll have the opportunity to collaborate and keep in touch with your colleagues after the event using this social media communication tool.		Department of Commerce and Economic Opportunity, State of Illinois U.S. Department of Defense City of Raleigh, North Carolina NASA Ames Research Center Genome Alberta, Canada City of Owasso, Oklahoma Minority Business Development Agency, U.S. Department of Commerce Microsoft U.S. Public Sector Aon Consulting MS&L Group NIC Inc. About Face Media Inc. BranCore Technologies, LLC Omnitec Solutions, Inc. U.S. China Business Council AmeriCorps VISTA Outreach Unit, Corporation for National and Community Service Campaign Consultation, Inc. Arkansas.gov City of Geneva, Illinois Participating Sponsor: Supporting Organizations: Federal Communicators Network
WHY IS THIS EVENT ONE YOU CAN'T MISS?
Several agencies are making dramatic strides in developing approaches and systems that work for them in their communication efforts. The periodic sharing of these experiences and "best practices" is an important element of this government evolution. That is why this forum, presented by the Advanced Learning Institute, is such a valuable opportunity to hear perspectives and share experiences of other professionals engaged in the "journey."
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MAXIMIZE YOUR TRAINING! Choose From Four Workshops For Ultimate Value And Learning! Sign up for your choice of these highly – interactive workshops: Monday, September 20, 2010: Pre-Conference Morning Workshop A: 8:30 a.m. – 11:30 a.m.: Stepping Into Social Media: How To Leverage Various Social Media Tools To Improve Your Organization’s Communication With Internal And External Audiences Pre-Conference Afternoon Workshop B: 1:00 p.m. - 4:00 p.m.: "I Have A Social Media Plan, I Have The Tools – Now What?" How To Develop And Implement Content For Use In Your Social Media Strategy - - Creating An Action Plan Thursday, September 23, 2010: Post-Conference Morning Workshop C: 8:30 a.m. – 11:30 a.m.: Creating And Generating Effective Conversations In Social Media: How To Drive Engagement Through Applications Post-Conference Afternoon Workshop D: 1:00 p.m. – 4:00 p.m.: The ROI Of Social Media: How To Monitor And Measure Your Organization's Social Media Efforts
Speakers & Key Highlights • Who Will Attend • Benefits of Attending • Rave Reviews Pre-Conference Workshops • Agenda Day 1 • Agenda Day 2 • Post-Conference Workshops Venue & Lodging • Registration Fees • Discounts & Policies • Conference Supporters Register Now • Forward To A Colleague

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