Written by: Gabriel Sanchez, First 5 LA “I know Kung-Fu!” That is one of my all-time favorite movie lines. And just as Neo in “The Matrix” mixed and matched martial arts moves as he sparred with Morpheus after uttering that line, professional communicators must also be agile in blending different public relations and marketing approaches
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Written by Hellen Deverell, Alive! Often the perception of internal communication is far from where we want it to be. But with large numbers of IC pros not a member of any professional body or investing in CPD, is it any wonder*? Developing our credibility needs to be a priority for IC pros, and here are our
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Written by John Boyle, ICF.com. When it comes to finding a survey research partner, make sure you ask these questions. The survey research field is evolving and expanding at a rapid rate. On the one hand, emerging technologies and methods promise faster and more cost-efficient methods to gather that information; on the other, however, there’s
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Every company, no matter the industry, deals with difficult problems and issues each day. Starbucks’ issue of racial profiling in one of their stores; Southwest’s emergency landing resulting in the death of a passenger; countless produce companies having issues with E. coli and Chili’s data breach, to name a few. No industry or organization is
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